Author Archives: Chris Rutherford
Basic WordPress Speed Optimization
I am meticulous about the load speed of my clients websites, and would love to hard code every website for complete control over the content – but that is not a reasonable expectation with the requirements of businesses today and … Continue reading
Twenty Eleven – Two Sidebars with Content First
The WordPress Twenty Eleven theme only offers 1 sidebar which doesn’t actually appear when viewing single posts. We are going to show you how to add a second sidebar and make both appear when viewing single posts. The method we … Continue reading
Microsoft SuperPreview – Cross Browser Testing Tool
A friend and I were just talking about cross browser testing and he wasn’t aware of Expression Web SuperPreview. If your unfamiliar with SuperPreview, it’s up there with Adobe BrowserLab for cross browser testing. I use it in conjunction with … Continue reading
6 Magento Plugins for Social Promotion
Social networking is one of the best ways you can drive sales and increase product value while promoting your brand. The 8 plugins we are featuring today allow you to offer your customers incentives to share your products on social … Continue reading
Multiple WordPress loops with working pagination
I have a WordPress site that uses multiple category formats requiring up to 3 loops. Many sites and themes use multiple loops on the homepage, but homepages for a newspaper are generally not paged. Since we were using multiple loops … Continue reading
Louis CK – an E-Commerce Success Story
Most of you have probably heard of comedian Louis CK’s success selling his stand up special “Live at the Beacon Theater” on his own website for $5. Like Floyd Mayweather, Louis CK understands the importance of being “in the check … Continue reading
Drive Sales to your E-Commerce Website With eBay
Recently we launched a new side project – an E-Commerce store selling niche products. The store sells both new and used products for our chosen niche. While working on the search rankings of the website, our main source of traffic, … Continue reading
Google Web Hosting – Where is it?
Wouldn’t it be nice if Google were to offer shared web hosting? They have offered web hosting in various forms through the years, from a free website builder to Blogspot, but never full on web hosting for the average website … Continue reading
Don’t obsess over MerchantCircle or HotFrog
I have seen many small business owner find themselves obsessed with MerchantCircle and HotFrog – two of the lowest value internet yellow pages in my opinion. Both websites bill themselves as premium advertising opportunities and users of both claim their … Continue reading
WordPress as a CMS – Watch out for Microformats!
Are you sending the wrong signals to Google by unwittingly using microformats on WordPress pages? If you used any number of popular WordPress theme’s as the starting point for your companies website, you may be using a microformat you had … Continue reading